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Sarah Watson: Innovator in Bathroom Design
Sarah Watson, founder of the UK-based brand Balineum, has transformed the perception of bathroom fittings from mundane to magnificent. In an industry often characterized by generic designs, Watson’s journey began with a simple frustration: the inability to find a suitable shower curtain. Since its inception in 2007, Balineum has blossomed into a renowned name, likened to a sweet shop for designers, offering a curated selection of bathroom essentials, including their exclusive tiles crafted in Stoke-on-Trent.
Home Upgrades and Personal Touches
Watson’s design philosophy extends well beyond bathrooms. She emphasizes the importance of personal touches throughout the home. When invited to dinner, her go-to host gift is a thoughtful combination of flowers or fruit paired with a variety of drinks, reflecting her appreciation for hospitality.
On a more personal note, Watson shares what occupies her bedside table—a collection of books, including the New Yorker and essential health medications. Her selection of design literature includes the classic Grammar of Ornament, a must-have for anyone passionate about interior design. Interestingly, if given the chance, she'd wish for access to the Wedgwood archive’s extensive pattern books, showcasing her deep appreciation for historical design.
Inspirational Aesthetics in Film and Media
Exploring design inspiration in visual formats, Watson cites the critically acclaimed TV series Chernobyl, renowned for its stunning cinematography reflecting modernist architecture and tiled surfaces in Poland. This series ignited her interest in a modernist architectural tour of Poland. Additionally, she found beauty in the visual storytelling of Conclave, praising its vibrant colors and shapes that effortlessly blend old and new Rome.
Design Influencers and Inspirations
For daily inspiration, Watson turns to a handful of Instagram accounts that showcase diverse design perspectives. She follows accounts like @adambraydesigns, @okolo_architecture, and @permanentcollection, finding value in their unique aesthetics and innovative approaches.
Practical Design Choices for Homeowners
When it comes to practical home upgrades, Watson highlights the joy she derives from incorporating storage solutions, such as built-in cupboards. Notably, she recently invested in Vitsoe shelves for her home office, eagerly anticipating their arrival.
Watson also imparts her wisdom on budget-friendly design choices, particularly recommending cork or vinyl flooring for their versatility and aesthetic appeal. These flooring options not only elevate a space but also provide a practical solution for homeowners looking to make impactful changes without exorbitant costs.
Color Choices Reflecting Personality
Color plays a significant role in creating ambiance, especially in bedrooms. While Watson favors classic white cotton sheets, she leans towards serene pale hues for bedroom walls, reinforcing a calm and inviting environment.
Creating Your Dream Home
Sarah Watson’s insights underscore the value of intentional design choices that reflect one’s personality while enhancing functionality. As homeowners embark on their renovation journeys, they should consider her recommendations to seek unique, beautiful designs that defy conventional expectations. From thoughtful gift-giving to selecting flooring that combines form and function, her approach offers a refreshing perspective on how to cultivate a welcoming home.
Ready to transform your space? Explore more design insights to bring your dream home to life. Embrace your unique style and consider small, impactful changes that enhance the beauty and functionality of your living space.
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